Kenya’s petroleum and energy landscape continues to record significant developments, with the Energy and Petroleum Regulatory Authority (EPRA) releasing its latest report on the market share of oil marketing companies (OMCs). The findings show a highly competitive but consolidated industry where a few dominant players control more than half of the country’s fuel supply, reflecting both the scale and influence of established brands in the sector.
According to the report, Vivo Energy Kenya, Rubis Energy Kenya, and TotalEnergies Marketing Kenya remain the market leaders, collectively holding a commanding 51.4% share of the petroleum market. Vivo Energy, which trades under the Shell brand, secured the top spot with a 20.8% share after selling more than 1.2 million cubic meters of petroleum products. Rubis Energy followed closely with 15.8% of the market, while TotalEnergies captured 14.8%, further cementing their dominance as Kenya’s fuel heavyweights.
The trio together supplied over 3.2 million cubic meters of petroleum products, covering petrol, diesel, and kerosene sales, underlining their massive role in fueling the economy. Other players such as Ola Energy Kenya (4.3%), Gulf Energy (3.2%), and Haspa Petroleum (3.15%) also made notable contributions, while newer entrants like Stabox International (2.6%) demonstrated the growing competitiveness and diversification of the market. Smaller players, though less dominant individually, accounted for a collective 15.6% share, highlighting the dynamic mix within the sector.
Beyond petroleum sales, the report highlighted record-breaking growth in Kenya’s energy consumption. The financial year ending June 2025 saw peak electricity demand climb to an unprecedented 2,316.2 MW, representing a 6.38% year-on-year growth. This surge, equivalent to a 139 MW increase, was the highest in the last five years and was attributed to rising domestic consumption, greater industrial use, and the expansion of clean energy solutions.
Liquefied Petroleum Gas (LPG) demand also surged, growing by 15% to 414,861 metric tonnes in 2024, up from 360,594 metric tonnes in 2023. This increase pushed per capita LPG consumption to 7.9 kgs, up from 7.0 kgs the previous year. At the same time, Kenya’s transition toward sustainable transport recorded impressive milestones, with consumption under the dedicated e-mobility tariff rising by 300% to 5.04 GWh. Registered electric vehicles (EVs) rose to 6,442, with 69 customers billed under the specific tariff introduced in 2023.
EPRA noted that further policy interventions are underway to sustain this momentum, including a proposed update to the e-mobility tariff aimed at removing the existing monthly consumption limit of 15,000 units. These developments collectively reflect the dual transformation of Kenya’s energy sector: consolidation in petroleum supply on one hand, and accelerated growth in electricity and e-mobility demand on the other, setting the stage for a more dynamic and sustainable future.
