Swedish-Kenyan electric vehicle manufacturer Roam has launched a new phase of its growth journey by opening its latest fundraising round to private investors for the first time. Through a crowdfunding campaign on Crowdcube, Europe’s largest equity crowdfunding platform, individuals can now buy shares in the company — a move that brings inclusivity to Africa’s fast-growing electric mobility sector.
This initiative marks a significant milestone for Roam as part of its Pre-Series B round, which has traditionally been limited to institutional investors. The company aims to accelerate the rollout of its electric mobility solutions across Africa, creating opportunities for everyday supporters to participate in shaping the continent’s sustainable transport future. The offering will be available on a limited, first-come, first-served basis, with early access reserved for those already on the waiting list.
Roam’s decision to open its doors to private investors underscores its belief that the transition to electric mobility in Africa should be a collective effort. According to CEO and Co-Founder Filip Lövström, the campaign is not just about raising funds but fostering inclusion. He emphasized that Roam’s progress demonstrates that electric mobility in Africa is not only possible but also affordable and scalable, and now, the company’s community can take part as shareholders in this transformative journey.
The company continues to focus on Africa’s $15 billion motorcycle market — one of the fastest-growing globally — by scaling production of its flagship electric motorcycles and building an extensive charging network. With its assembly operations based at Roam Park in Nairobi, the facility boasts an annual production capacity of 50,000 units powered by Kenya’s 80 percent renewable energy grid, aligning with the company’s sustainability goals.
Roam’s ecosystem is strengthened by strategic partnerships with leading organizations including Bolt, Hitachi, DHL, TotalEnergies, Wells Fargo, and M-KOPA. These collaborations enhance accessibility, affordability, and financing options for riders, solidifying Roam’s position as a leading force in Africa’s electric vehicle revolution and reinforcing its mission to make clean, reliable mobility accessible to all.
